The Blog – Social Content Marketings Ultimate Platform
I was wondering to myself the other day ‘why is it that so many business websites still don’t have active blogs when it’s such a fantastic marketing resource and so well tuned to SEO?”. After talking to a couple of business owners and marketing managers and digging into why they didn’t consider a blog, one [...]
Content Marketing – Becoming Visible Within Your Business Vertical With An Online Publication
Creating content that is valuable to your customers and prospects is great for leveraging search traffic and generating interest for your business but owning one of the hottest online publications within your business vertical can be an invaluable long term asset. You can compare it to the ability to place an advertisement in a well [...]
Inactivity – The Number One Reason Why A Business Blog Fails
Whether its to communicate with customers, drive traffic or create more online awareness about a business, thousands of company or business blogs are kick started every week across the web with hopes that it can be a great channel to get to customers on the web and there is a lot of activity and frenzy in getting the blog launched. Few months later…. it didn’t quite seem like such a great idea. So are blogs really than ineffective for online marketing? No!
Blogs can be extremely effective as online marketing tools and customer acquisition but they don’t happen over night.
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