Tag Archives: content marketing

How To Create The Right Recipe For Digital Marketing Success

- Create a Facebook page
- Blog 3 days a week
-Spend 32.6% of your budget on Google Adwords
-Spend 21 percent of your budget on content marketing
If there were one fixed recipe for online marketing success that stated the perfect blend of activity, medium, budget or things to do, we would all be as well known as [...]

Books Are Judged By Their Covers Businesses On The Web By Their Content And Conversations

A couple of years ago when we launched BuzzFactory.net there were a smaller number of competitors both globally as well as locally. We were not positioning ourselves as a social media agency or a social media marketing company back then, we were simply a content marketing / inbound marketing team using our skills at creating [...]

How Investing In Developing An Online Presence Early Can Reduce Your B2B Sales Costs Later

One of the top reasons decision makers in B2B businesses put off social media marketing and spending on activity which can help create a web presence is “no instant ROI”. The logic: why pay someone to blog, publish content, share content, comment on others websites and spend time on social networks all day when it [...]

The Harsh Reality Of StumbleUpon

At BuzzFactory we love StumbleUpon. We’ve always maintained if you have great content, StumbleUpon is a great place to share it.
That said, there’s something quite amusing about Stumble. Something that all serious stumblers will know and would have experienced.
If you’re on StumbleUpon and are reading this. Have you noticed this?
 

How The Pinterest Phenomenon Will Impact Your Inbound Marketing And Content Strategy

The nuclear fission like popularity of social site Pinterest.com has taken the social web by storm. Shooting up the website rankings among the most popular sites out there today, this is one online community no brand, website or organization wants to ignore when it comes to reaching out on the web. No less than a [...]

Content Is King But Who Said Being King Is Easy?

It’s established when it comes to social media engagement or inbound marketing strategy, “content is king”. Without it, there’s not much to talk about, share, discuss, communicate or grab people’s attention. To a step further, it’s not just any old content that will do the trick and get people flocking to one’s website, flooding the [...]

Business Blogging And Finding Justin Bieber

My inbox today had a rather interesting read. I received an email from the other side of the world from someone who was looking for permission to use a photo I had shared on Flickr but couldn’t connect there since I’ve been inactive there for a while. She wrote:
I sent you a Flickr e-mail but [...]

A Sneak Peak Into The Factory Behind The Buzz

Content and social media marketing is serious work! Execution is what lies at the very core of a successful online marketing initiative and while most SEO and online marketing tools will tell you what to do in order to get your Google ranking up and drive more  inbound traffic, how to create more online buzz, we actually [...]

Drawing Parallels Between Lead Nurturing And Social Content Marketing

I’ve been frequently asked the question “why invest in social media and content marketing?” .
The question often asked to substantiate whether there is any clear ROI in engaging in creating compelling new content and distributing it through social media channels. Somehow, it often takes time for executives more comfortable with traditional marketing tactics to come [...]

Successful Online Marketing Aint All About Building Back Links And Traffic

What on earth is he talking about??? That’s contrary to every article on SEO and traffic building I’ve read till date!
The problem is many people who are charged with the task of turning their website into a successful marketing channel take these two metrics and set them as their primary objectives losing sight of the [...]

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