Why Every Content Marketer Should Think Like A Magazine Publisher
If what drew you to this post was the alluring image of Olivia Wilde on a cover, then I’ve made my point. In fact, even if you stopped at the top of this page and spent a few seconds wondering “I wonder what this post is all about” just because the image caught your attention, [...]
Confessions Of A Content Marketer – Separating Intent From Strategy
A common mistake made by many who set out to execute on a social marketing strategy is they directly use social marketing channels like Twitter, Linkedin, Facebook and Company Blogs to sell their products by posting them to sites and writing about them. It may work once every few times but it’s certainly not a [...]
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